The Client

Barnyard Boozers is a winery based in Northern California that was started by a group of college students whose goal was to bottle “wine for beer drinkers.” 

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The Design

 

An original brand identity was created that utilized a comical cartoon style and bright color palette reminiscent of Sunday morning comics. Labels for both standard and miniature bottles of wine were developed, each featuring original illustrations of a barnyard scene and using one of the created animal characters. Finally, a single bottle box in the shape of a grain silo and a 4-pack carrier in the shape of a barn were designed to complete the packaging family.

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Elements

Packaging, Logo Design, Illustration